Get Certified Digital Marketing Professional Certification Course !!!
This program has been designed to meet the expanding needs of “Marketers” who are skilled in utilisation of a unique blend of technology, social media channels & business
Eligibility : Graduation / Diploma
Duration: 6 Months
Curriculum: Certified Digital Marketing Professional
Part I – Online Marketing Overview
Introduction, Online Marketing Terminology, SEO Friendly Website, Online Advertising, Mobile Advertising, Search Engine Marketing, Email Marketing, Affiliate Marketing, Social Media Marketing, Online Reputation Marketing, Blogs, Banners and Forums, Web Analytics, Online Marketing Efforts, Online Marketing Impacts, Online Marketing Pros and Cons
Part II – Pay Per Click Advertising
Introduction, PPC Terminology, Creating a Keyword List, Setting Target Location and Language, Writing a Killer PPC Ad, Landing Pages, Bidding, Measuring Results, PPC ad on Google, Yahoo and Bing Search Marketing, Facebook Ads
Part III – Social Media Marketing
Introduction, Facebook Marketing, Twitter, LinkedIn, Google Plus, Pinterest, Video Marketing, Social Book Marketing, Image Optimisation, Blog, Social Media Analysis, Monitoring Social Media Accounts
COURSE HIGHLIGHTS
- Online Study Material – Provided learning material to students
- 24×7 Online Access – 24×7 Access to Course Material
- Android App
- Preparation of Google AdWords Certification
- Online Exam / Test
- Certificate Awarded by IIBM Institute
